Inside blue people

IntelliPulse Story

Employee Communications

Situation: A major Canadian mining company wished to develop a communications strategy and programs for employees.
Method: A questionnaire was mailed to a random selection of employees at three locations. The sample was stratified to ensure sufficient representation of various occupations and positions and to examine responses from relatively smaller subgroups of the employee population.
Outcome: The report outlined employee understanding of the external position of the company and the competitive international marketplace under which it operates, and overall satisfaction with the directions of the company. Programs were set in place to communicate through several management and union layers, from the CEO to the foreman / supervisor depending on the information and messages to be communicated.